Interactive Health Companion to Minimize Mindless Snacking
TL;DR This desk-based digital health companion helps regulate snacking habits by alerting users when they exceed self-imposed limits. Prioritizing user agency, it fosters healthier eating behaviors through subtle nudges, promoting personal health accountability and dietary awareness in a user-friendly format.
01
Imagery
The use of sleek and contemporary design elements in the logo and promotional materials reflects Nebul's dedication to staying at the forefront of the industry. Incorporating architectural symbols and urban landscapes in the imagery reinforces the firm's expertise in shaping the future of cityscapes.
Incorporating these visual elements cohesively throughout Nebul's branding creates a powerful and memorable image that resonates with clients, partners, and the wider community. The imagery becomes a visual representation of Nebul's mission to "build the future today," capturing the essence of innovation, sustainability, and expertise that defines the firm.
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Problem Statement
How do we enable user trust in AI w.r.t. data privacy
Why do we need to solve for this though?
Meet De,
A jolly, hard-working grad student.
Can you guess what happened when he engaged in a fun banter with a professor?
AI presented him in the wrong light
When asked to summarize the chat, AI made it seem like De had hurt a prof with remarks about their old age.
AI Summary
But
Challenge
Product Access
Slack AI was the latest feature launched by Slack and due to the nature of the project we did not have access to the product just yet since it was also not available to all Slack users in the market, only to limited users with specific plans and subscriptions.
IDEATION
'Black-mirror' Brainstorming
What did this lead to?
Low-Fi Concept Prototypes
On the basis of these scenarios we sketched out certain interactions within slack
Wizard of Oz testing
Our goal was to evaluate user trust and gather insights for improvement with paper prototypes. We focused on potential Slack users who have not extensively interacted with Slack AI.
Major Findings
We finally narrowed down to
We didn't solve for the positive scenario. So why is it listed? We wanted to emphasize on the fact that AI is not all bad, in our "what if" scenarios, there's room for the good that AI brings
In-Line Privacy Alert
AI would recognize any P.I.I violation and have a pop up in-line alert
Being Transparent About AI's Bias Moderation
AI might flag political comments/conversations and there is a need for transparency in doing so. The "view details" section talks about it in detail
Misinterpretation of Tone in Conversation Summaries
AI might misinterpret tone of conversation and give a whole new meaning to the converastion when summarizing it for another team member. A disclaimer about this is important. "View Details" elaborates on that
Solution and Final Screens
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Result
By incorporating a branding strategy centered around modernity, sustainability, and forward-thinking, Nebul successfully transformed its image into a recognized and respected force in the architectural and urban planning industry. The sleek and contemporary design elements, coupled with visuals of eco-friendly projects and cutting-edge technology, positioned Nebul as a leader in shaping the future of urban landscapes.